Glossary
- Statutory Category
- Data Elements within the Category
- Commercial Information
- Records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies.
- Identifiers
- Real name, alias, postal address, unique personal identifier, customer number, email address, account name, social security number, driver’s license number, passport number, or other similar identifiers.
- Inferences
- The derivation of information, data, assumptions, or conclusions from any other category of Personal Information to create a profile about a person reflecting the person's preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities and aptitudes.
- Internet or Network Information
- Browsing history, search history, and information regarding a person’s interaction with an Internet website, application, or advertisement.
- Online Identifiers
- An online identifier or other persistent identifier that can be used to recognize a person, family or device, over time and across different services, including but not limited to, a device identifier; an Internet Protocol address; cookies, beacons, pixel tags, mobile ad identifiers, or similar technology; customer number, unique pseudonym, or user alias; telephone numbers, or other forms of persistent or probabilistic identifiers (i.e., the identification of a person or a device to a degree of certainty of more probable than not) that can be used to identify a particular person or device.
- Physical Description
- An individual’s physical characteristics or description (e.g., hair color, eye color, height, weight).